Publicis and ADventori have worked together on the implementation of a Product Management Platform (PMP) designed specifically for the Renault Group. The PMP’s goal was to make Renault’s regional campaigns more customizable and ensure dealers are involved in deciding which vehicles to promote. Read this case study to find out more about the benefits of a PMP.
In an international context for the launch of a new car model simultaneously in 5 countries, Nissan called on ADventori to be supported and adviced for the rollout and run of its DCO campaigns. Find out how.
Decathlon is France’s leading sports goods retailer. The company turned to ADventori for advice and technological solutions to master their ad server. Discover through this case study how DCO enabled them to achieve its objective of personalizing its message.
OUI.sncf, a major player in tourism in Europe and France’s leading e-commerce site, has used ADventori’s DCO ad serving technology to promote its hundreds of destinations while personalizing its advertising messages. The goal of this strategy is to deploy both a relevant message to the user and deliver a higher level of campaign performance for the advertiser.
Campanile is using ADventori’s DCO technology for communicating its brand promise. This cross-device and multi-format campaign is operated with IPG Mediabrands to promote events organised in the Campanile Hotels closed to the user, as well as the gatering offer.
Special Valentine’s Day. To promote its limited Edition “Guerlain La petite Robe noire”, Fiat 500 launches an innovative campaign mixing an emailing trap and personalised retargeting for amazing results.