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Cdiscount

Objective

Acquisition campaign, exclusively in site skin ads promoting the « Unbeatable Offers » by Cdiscount.

Scenario

The skin ad displays a countdown showing how much time is left to take advantage of the offers displayed.

Two offers are displayed randomly amongst the product feed, with their available stock.

When clicking on:

  • The skin header, redirection to the “Unbeatable Offers” general page
  • One of the offers, redirection to the clicked offer’s page.

Data used

  • Time
  • Product feed: name + image + stock + price

 

 


 

 

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