Gallery

Corsair

Campaign goal

Always-on campaign for Corsair.

Scenario

The banner is dynamic at several levels.

If the user’s weather is bad

Weather & temperature are displayed then 3 destinations with a summer weather.

If the weather is good

1 or 3 top destinations are displayed without weather message.

Depending on the user’s location

If in the parisian area : Flight offer

If not in parisian area : Train + Flight offer

If in DOM-TOM : Paris offer

Offer & legal notice

Display of offers having the same lugagges rules in legal notice (0, 1 or 2 lugagges included).

A/B test

Test between 1-destination banner and 3-destinations banner

 

 

 


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