Campaign goal

Hertz retargeting campaign on desktop and web mobile, in 7 countries.


The banner evolves depending of the user’s research on the Hertz website, and on his progress through the conversion funnel :

  • Category retargeting : display of a carousel with the different cars that have been displayed to the user
  • Product retargeting : display of user’s visited car

7 different countries and languages

Dynamic criteria

  • User’s research : City, vehicle type
  • Product : Picture, price, wording
  • Languages



Hertz_Logo.svg copie



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