Gallery

HONDA

Campaign goal

Acquisition campaign – Web to Store – Multivariant testing.

Scenario

  • For each banner, the closest retailer address of the user is displayed.
  • Multivariant testing based on key selling points « magic seats » or « sunroof ».

Dynamic criteria

  • Location based ad
  • Retailer addresses
  • Creative scenarios

Honda

 

logo_starcom

 


 

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