Campaign goal

Contextualization campaign on the “LeBonCoin” website in order to highlight Hyundai’s new Tuscon model and offer test drives in dealerships for the Open Days


The user searches for a used car on LeBonCoin and is geolocated. When clicking on the banner, he is redirected to a landing page that offers him to carry out a test in the dealership closest to his home.

Data used

  • Wording and visuals
  • Advertiser data: CRM
  • Geolocation of user based on searched location and/or IP address
  • Dealerships location, opening hours.

Acquisition banner on LeBonCoin

300 x 600

Landing page of the nearest concessions

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