Gallery

Nissan

Campaign goals

Contextualized native ads campaign

Scenario

  • The native ad is only displayed if the user makes a research on keywords listed by the advertiser
  • Based on the user’s search, the most relevant car will be displayed along with the closest dealership

Dynamic criteria

  • User’s location
  • Search data in Leboncoin
  • Advertisers list of keywords and associated car models

 

omd

nissan

 

Leboncoin.fr_Logo_2016

 

 


 

 

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