Objectives
- To display a contextualized native ads depending on the user’s search.
Scenario
The native ad is only displayed if the user makes a research on keywords listed by the advertiser.
Based on the user’s search, the banner will display :
- The image of the most relevant car model.
- The number of car of this category, available in close car dealerships.
Data used
User’s location
Search Data Leboncoin
Advertisers list of keywords and associated car models
