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Press Release

[German News] Web-to-Store-Solution ADventori schnürt Komplettpaket für ortsbasierte Echtzeitkampagnen

[German News] Web-to-Store-Solution ADventori schnürt Komplettpaket für ortsbasierte Echtzeitkampagnen

Der datengesteuerte Creative Adserver aus Frankreich, ADventori, erweitert sein Web-to-Store-Angebot um ein Komplettpaket für dynamische Werbebanner und Landing Pages, welches die Umsetzung ortsbasierter Display-Kampagnen vereinfacht. Die Lösung ermöglicht Advertisern, unabhängig von Device und Format, Kunden in ihre Stores  beziehungsweise zu jedem Point of Sale zu navigieren.

[German News] ADventori baut DACH Niederlassung aus

[German News] ADventori baut DACH Niederlassung aus

Pressemitteilung  ADventori baut DACH Niederlassung aus Der Data-Driven Creative Ad Server Anbieter ADventori hat Hendrik Herdemerten als Operations Manager seiner Niederlassung für den deutschsprachigen Raum verpflichtet. In seiner neuen Funktion ist Herdemerten von Frankfurt aus für das Kampagnenmangement sowie für die technische und operative Kundenbetreuung zuständig. Zudem trägt er durch den Auf- und Ausbau von Pre- und … Continued

ADventori opens London offices as it expands into UK market

ADventori opens London offices as it expands into UK market

ADventori opens London offices as it expands into UK marketAdTech company looks to bring creativity and digital advertising together by empowering advertisers to deliver the right message to the right customer at the right timeAdTech startup opens UK offices and appoints Will Bishop as UK Country Manager as the company aims for rapid expansionData driven … Continued

FLASH BLOCKED BY CHROME & MOZILLA : OUR RECOMMENDATIONS

FLASH BLOCKED BY CHROME & MOZILLA : OUR RECOMMENDATIONS

HTML5 VS FLASHFlash blocked ? Mozilla and the new Google Chrome version blocks or will limit Flash, each browser for different reasons. Since this will have a significant impact on digital advertising, we put at your disposal our recommendations about the transition agencies need to make.For more information, you can download our recommendations or contact our team which … Continued

VOYAGES-SNCF.COM IN EUROPE: A VERY « PERSONAL » VISION OF PROGRAMMATIC ADVERTISING

VOYAGES-SNCF.COM IN EUROPE: A VERY « PERSONAL » VISION OF PROGRAMMATIC ADVERTISING

Press releaseParis, le 16 Décembre 2014 – Since one year, NetBooster ahas activated the strategic media buying of Voyages-sncf.com on Europe. It relies, among other things, on a campaign scheme based on personalization of the client path, allowing rationalization of campaign costs. Thanks to the ADventori‘s DCO Technology, every European has benefited custom banners to its … Continued

Events

ADventori will attend Lengow Day 2017

ADventori will attend Lengow Day 2017

  Meet ADventori’s team at Lengow Day 2017! The 11th of October, the 5th edition of Lengow Day in Paris will gather more than 350 top players of the international E-Commerce industry. A day of networking and conferences to share insights and to discuss the new challenges faced by the market.   More informations HERE 

ADventori – Dmexco 2017 – Cologne

ADventori – Dmexco 2017 – Cologne

MEET US AT DMEXCO 2017! ADventori will be attending DMEXCO 2017, the most important European event for digital marketing, September the 13th and 14th, in Cologne. With more than 50 000 expected visitors, DMEXCO is THE not-to-be-missed business meeting for the global digital economy.We will be there to talk through our innovative ad serving and data-driven creative solutions. Our … Continued

ADventori will attend Adtrader Conference 2017 – Berlin

ADventori will attend Adtrader Conference 2017 – Berlin

Adtrader Conference 2017BY ADZINE ADventori attended the 2017 edition of Adtrader Conference, the 18th of May in Berlin.Since its debut in 2011, the Adtrader Conference continues to keep up with the current and far reaching changes in Marketing and Media, driven by cross-linked platforms and the increased use of Audience Data. Leading experts and players display and … Continued

ADventori will attend Real-Time Advertising Summit 2016

ADventori will attend Real-Time Advertising Summit 2016

ADventori will attend Real-Time Advertising Summit 2016  In the last few years, programmatic advertising has completely changed the media buying landscape. Although some challenges have emerged with it, the opportunities for both advertisers, media agencies, publishers and ad tech, have regenerated the advertising industry.Following the success of the RTA series over the past two years, ACI’s 3rd edition … Continued

ADVENTORI WILL ATTEND GET WITH THE PROGRAMMATIC 2016

ADVENTORI WILL ATTEND GET WITH THE PROGRAMMATIC 2016

ADventori will attend GET WITH THE PROGRAMMATIC 2016 The programmatic landscape is moving fast, so how exactly can brands keep abreast of new platforms for programmatic display, evolving technology to purchase and place adverts, and the changing roles of agencies?Now in its third year, Marketing Week and Econsultancy’s Get with the Programmatic conference will demystify the … Continued

ADventori – Dmexco 2016 – Cologne

ADventori – Dmexco 2016 – Cologne

COME AND MEET US AT DMEXCO 2016 !  ADventori will be attending DMEXCO 2016, the most important European event for digital marketing, on the 14th and 15th of September 2016. With more than 50 000 expected visitors, DMEXCO is THE not-to-be-missed business meeting for the global digital economy.We will be there to talk through our innovative adserving and Data-Driven Creative … Continued

Future of Digital Marketing London

Future of Digital Marketing London

ADventori will attend Future of Digital Marketing London OverviewSee tomorrow… today. For eleven years, Future of Digital Marketing (FODM) has been the number one conference for innovative digital thinkers to discover not just what’s on the horizon, but what can be done about it. Open your eyes to emerging trends, be inspired by innovative case studies, and witness … Continued

ADVENTORI, DISRUPTS THE HUBFORUM 2015

ADVENTORI, DISRUPTS THE HUBFORUM 2015

HUBFORUM Paris is a key event about digital bringing together marketers, communicants, journalists, specialized bloggers and international influencers. DISRUPT OR BE DISRUPTED Let’s meet during this key conference on October 5th & 6th 2015.Pierre-Antoine Durgeat, ADventori’s CEO, will speak at the Session #2: Data, Content and Creativity: Reinvent efficiency  (Less ads, more efficient ads!)Watch his talks:             More about … Continued

ADVENTORI – DMEXCO 2015 – COLOGNE

ADVENTORI – DMEXCO 2015 – COLOGNE

ADVENTORI – DMEXCO 2015 – COLOGNE  DMEXCO is one of the leading global trade fair and conference about digital marketing. Under this year’s motto “Bridging Worlds”, Dmexco will reunite all the digital professionals during two days.  ADventori is an independent AdTech dedicated to personalize, measure and optimize creative ads. We will be there to present our data-driven … Continued

ADVENTORI AT THE STRATÉGIES PROGRAMMATIC DAY

ADVENTORI AT THE STRATÉGIES PROGRAMMATIC DAY

 STRATEGIES PROGRAMMATIC DAYA DAY TO TALK ABOUT THE BEHAVIOURS TO ADOPT, HOW TO TAME THE RISKS AND TO SECURE CAMPAIGNSThe 28th of January, the Stratégies Programmatic Day will gather different experts of the industry, advertisers and agencies, to discuss the programmatic revolution: market codes, challenges and evolution of programmatic buying.Pierre-Antoine Durgeat, CEO and founder of … Continued

ADVENTORI AT THE CRISTAL FESTIVAL 2015, DECEMBER THE 11TH

ADVENTORI AT THE CRISTAL FESTIVAL 2015, DECEMBER THE 11TH

CRISTAL FESTIVALMARKETING INNOVATION & DATAADventori will take part in the Cristal Festival, the 11th of December in Courchevel. Each year in December, this international summit for media and communication brings together media professionals, advertisers, ad networks, publishers, as well as data and techno providers.Pierre-Antoine Durgeat, CEO and founder of ADventori will contribute to the panel:DATA … Continued

They talk about us

[German News] Foodora und Adventori verwirklichen erste globale Dynamic-Kampagne

[German News] Foodora und Adventori verwirklichen erste globale Dynamic-Kampagne

    “Foodora und Adventori verwirklichen erste globale Dynamic-Kampagne” Since June 2017, foodora is collaborating with the data-driven creative ad server ADventori on its digital advertising campaigns. As a result, a complete set of dynamic acquisition and retargeting campaigns, proceeded in different languages and operated in all the brand’s countries of operations.Discover more about this campaign in this … Continued

[German News] Die Daten-Regisseure: Interaktive Kampagnen als Szenarien denken

[German News] Die Daten-Regisseure: Interaktive Kampagnen als Szenarien denken

    “Die Daten-Regisseure: Interaktive Kampagnen als Szenarien denken” Data-driven creativity. Or how to think advertising campaigns as scenarios?Ludivine Vitet, ADventori’s DACH Country Manager, took stock on which real-time data is available for agencies and advertisers, and how to build dynamic campaign personalised to each single user. What are the benefits? How to conciliate creativity and performance in digital … Continued

Dynamic Creatives: Noch nicht alles Routine [German News]

Dynamic Creatives: Noch nicht alles Routine [German News]

    “Dynamic Creatives: Noch nicht alles Routine” Dynamic Creative Optimisation. How far is the market?The German Media Adzine took the stock of the subject and interviewed Hendrik Herdemerten. ADventori’s Ad Operation Manager brought some insights about the current situation and the opportunities for advertisers willing to engage one-to-one relationships with their audience. See online  See the paper capture    

The future of advertising: Personalisation  [German News]

The future of advertising: Personalisation [German News]

    “Warum in der Personaliserten Werbung die Zukunft Liegt” How can personalisation boost the campaign-performances? What are the best practices to adopt, to combine creativity and relevance for the user? Ludivine Vitet, ADventori’s DACH Country Manager, gives a the keys to succes. An article published in Adzine. See online  See the paper capture    

What is the role of a modern adserver? [German News]

What is the role of a modern adserver? [German News]

    “Was muss ein Agentur-Adserver heute können?” What are the key features of a modern adserver? To find out, the German online-media Adzine has interviewed Ludivine Vitet, ADventori’s DACH Country Manager. See online  See the paper capture    

Charmante freche Idee zum Valentinstag: Fiat 500 La petite Robe Noire [German News]

Charmante freche Idee zum Valentinstag: Fiat 500 La petite Robe Noire [German News]

  “Charmante freche Idee zum Valentinstag: Fiat 500 La petite Robe Noire”Brand Entertainement Online’s review of the Fiat 500 Valentine’s Day campaign, launched thanks to ADventori’s data driven technologySee online  See the paper capture    

IPA Bellwether Report Q3 2016 – ADventori’s Interview

IPA Bellwether Report Q3 2016 – ADventori’s Interview

  “Marketing budgets revised up to the highest rate in over two years as marketers hold nerve in face of Brexit uncertainty, reveals the IPA Bellwether report Q3 2016, released Wednesday the 11th of October.“Will Bishop, ADventori UK country manager, has been interview by ExchangeWire to comment the new IPA Bellwether Report.See online  See the paper capture 

What is really the right response to ad blocking?

What is really the right response to ad blocking?

   The 21st of September 2016“What is really the right response to ad blocking?”Ad blockers have become a phenomenon on a massive scale, one that no one in the worlds of digital or advertising can afford to ignore. The debate is raging: what can be done about ad blockers? Will Bishops & ADventori give you some insights about the … Continued

Dmexco Digital Trends: 7 Marketing Influencers Reveal Their Predictions For the Event

Dmexco Digital Trends: 7 Marketing Influencers Reveal Their Predictions For the Event

  The 12th of September 2016“Dmexco Digital Trends: 7 Marketing Influencers Reveal Their Predictions For the Event”Teradata’s review on the ongoing trends expected to come up from dmexco.  Ludivine Vitet, DACH Country Manager at ADventori, is giving her insights about our industry and the key themes of the event. See online  See the paper capture    

The rise of the ‘right place, right time’ marketer

The rise of the ‘right place, right time’ marketer

 The 12th of September 2016“The rise of the ‘right place, right time’ marketer”Will Bishop, UK Country Manager at ADventori, explains how embracing the potential of digital’s real-time data is leading to the rise of a new kind of marketer.See online  See the paper capture    

Build loyalty and increase sales through personalisation

Build loyalty and increase sales through personalisation

  8th of September 2016“Build loyalty and increase sales through personalisation”Raconteur, the special reports supplement published in The Times is reviewing the Fiat 500 Valentine’s Day campaign, launched thanks to ADventori’s data drive technology.See online  See the paper capture    

How Fiat’s “Tongue-in-Cheek” Data-Driven Creative Sold 26 Cars for Valentine’s Day

How Fiat’s “Tongue-in-Cheek” Data-Driven Creative Sold 26 Cars for Valentine’s Day

 28th of August 2016“How Fiat’s “Tongue-in-Cheek” Data-Driven Creative Sold 26 Cars for Valentine’s Day”PerformanceIn’s review of the Fiat 500 Valentine’s Day campaign, launched thanks to ADventori’s data drive technologySee online  See the paper capture    

IPA BELLWETHER REPORT Q2 2016 – ADVENTORI’S INTERVIEW

IPA BELLWETHER REPORT Q2 2016 – ADVENTORI’S INTERVIEW

 20th of July 2016” Ad Spend Predicted to Fall for the First Time Since 2013 “Will Bishop, ADventori UK country manager, has been interview by ExchangeWire for the IPA Bellwether Report.See online  See the paper capture 

IPA Bellwether Report Q1 2016 – ADventori’s interview

IPA Bellwether Report Q1 2016 – ADventori’s interview

IPA Bellwether Report Q1 2016  Will Bishop, ADventori UK country manager, has been interview by ExchangeWire for the IPA Bellwether Report.The report surveys 300 senior marketers from the country’s top companies. Consult the report on ExchangeWireor here  

WEB-TO-STORE, A KEY PLAYER IN BRAND COMMUNICATION? THE ANSWER IN 5 KEY MAJOR POINTS

WEB-TO-STORE, A KEY PLAYER IN BRAND COMMUNICATION? THE ANSWER IN 5 KEY MAJOR POINTS

Interview for VIUZ, the first daily news about digital marketingRead this article here and find out more about VIUZ80% of users plan their in-store purchases online. They do use search engines, web sites, and shop-bots, and are also influenced by digital advertising. Advertising plays a key role in gathering information whether it is ad banners or emailing. … Continued