DCO with Google Studio

Through our campaigns examples, discover how ADventori’s data-driven technology can run on Google Campaign Manager and Studio:

  • To adapt the offer in real-time, while streamlining production costs.
  • To drive traffic to the retailers by highlighting the closest.
  • To optimise the conversion funnel by using Dynamic Landing Pages.
  • To draw attention by using all types of data.
  • To contextualise messages depending on the user’s search.
  • To facilitate the campaign declination on all formats: display, skin, mobile or video.

Discover the chosen scenarios for these Google Studio campaigns.

Tell me more

For more information about Google Studio campaigns



GMF

GMF

Campaign goal This acquisition campaign with the ASP (Public Service Agent) aims to highlight the MRH (Property and Casualty Insurance) offers but also the GMF car insurance offers. Scenario This campaign took place in the form of a multivariate test whose objective is to understand whether Public Service Agents are more sensitive to personalized ads … Continued

GMF

GMF

Campaign goal Contextualization campaign on the La Centrale website in order to promote car insurance offers according to the vehicle sought.  Scenario When the user searches for a make and model of vehicle on the La Centrale website, he is exposed to a banner offering to insure the same make and model of car. The … Continued

Leroy Merlin

Leroy Merlin

Campaign goal Web-to-store campaign with the aim of highlighting in-store promotions on 32 different products.  Scenario From a Web-to-store perspective, the banner will display the point of sale closest to the user according to his geolocation.The products are offered randomly to the user.This Leroy Merlin operation also includes a multivariate test to compare the performance … Continued

JARDILAND

JARDILAND

Campaign goal A Web-to-Store campaign with the aim of promoting the items available in the Jardiland store closest to the user. Scenario Four scenarios have been created for each Jardiland universe : Pet storeGardenHome and DecorationGarden furniture and barbecue  The goal is to highlight the different types of promotion in progress (2+1 offered, low price, – … Continued