Campaign Lanvin

Objectives

  • Adserving of Mobile campaign in US and France
  • Store Locator with geolocation

Scenario

Post-click on the interstitial, the user is redirected to the store locator:

  1. Display of the closest retailer’s
  2. Access to store locator map
  3. Several CTA Drive-to-store

Data used

Geolocation
Wording & visuals

DCO banners

picto mégaphone

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