Campaign Foodora

Worldwide and multilingual acquisition and retargeting campaign, on desktop, web-mobile and in-app.

Acquisition (Canada only) & Homepage retargeting :
Depending on the user’s location, the banner displays 3 random restaurants from the top restaurants of the city.

Product Retargeting :
The banner displays the restaurants consulted by the user on Foodora’s website, as well as similar restaurants in his area.

A/B test :
A/B test between 2 banner’s design

CTR +37%, CPA -14%, 72304 worldwide banners created from 6 templates.