Campaign Ford


Web-to-store acquisition and retargeting campaign on desktop to promote five Ford vehicle models.


picto cible Acquisition

Based on the user's geolocation, the banner displays a vehicle model, the nearest dealer and the number of vehicles in stock.

picto cible Retargeting

The banner displays the model last seen by the user on the Ford site.

Data used

Wording & Visuals
User path

DCO banners

picto mégaphone

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