Campaign Jardiland

Objectives

A Web-to-Store campaign with the aim of promoting the items available in the Jardiland store closest to the user.

Scenario

Four scenarios have been created for each Jardiland universe :

Pet store

Garden

Home & Decoration

Garden furniture and barbecue

The goal is to highlight the different types of promotion in progress (2+1 offered, low price, – X%, …).
Acquisition: One of the 4 scenarios is displayed to the user randomly and offers him the items in stock in the store closest to his geolocation.

Data used

Google My Business Flow
Geolocation
Wording & images
Advertiser data : prices, stocks, promotional dates

DCO banners

picto mégaphone

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