Campaign Carrefour

Objectives

Campaign promoting Carrefour toys. Desktop and mobile campaign.

Scenario

The banner displays a toy corresponding to the user’s segment: early age, girl, boy, board games, etc.

When clicking on the mobile interstitial, the banner displays a map indicating the nearest point of sale.

Data used

3rd party data
Geolocation
Products feeds (visual + wording + price)

DCO banners

picto mégaphone

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