Campaign Volkswagen

Objectives

Acquisition and retargeting campaign promoting Volkswagen cars.

Scenario

picto cible Acquisition, contextualized on Leboncoin La Centrale and Caradisiac : Based on the user’s search or the visited page, the banner displays a similar car model by Volkswagen.


picto cible Retargeting : The banner displays the Volkswagen car model seen by the user.

 

Data used

Leboncoin, La Centrale & Caradisiac search data
Car models cross-reference table

DCO banners

picto mégaphone

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