Video

In digital advertising, personalizing videos can increase campaign engagement and completion rates. In our experience, this increase can be over 50% for some campaigns.

With ADventori, brands can create dynamic video assets for use across all video acquisition channels: desktop, social, DOOH, native, CTV, etc.

Whether the brand already has a video ad or not, ADventori can design a dynamic video ad kit that is personalized with campaign data.

Those who might benefit from this solution include:

  • Brands and their agencies who want to leverage their TV copy to strengthen their branding and boost business performance. Digital video (desktop or DOOH) is personalized to support local sales within the brand’s distribution network or to promote a specific offer (seasonal sales, Christmas, other holidays, etc.).
  • Brands that have no existing video assets. ADventori works closely with these brands to create video assets to help boost business performance and increase brand awareness.

 

Speed of execution, business data integration and accessibility on all digital video channels are just three of the key benefits of ADventori’s DCO video solution.

Tell me more

Contact us for more information about ADventori’s dynamic video offer.

 


Oddset

Oddset

Campaign goals DOOH programatic campaign in Germany on the Ströer network to to promote the online betting application of Oddset. Scenario The DOOH video presents a match and its odds in real time. Depending on the broadcast days, the match presented is a Bundesliga, Europa League, 2. Bundesliga or 3. League match. Matches and their … Continued

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Lay’s

Lay’s

Objectives Promote the Lay’s range of crisps during the holiday season in Russia. Video broadcasting DV360 Russia. Scenario Based on Weborama’s audience segments, and the brand and creative agency’s scriptwriting decisions, the videos are personalized by presenting different moods, teasers and products in the final packshot. 18 segments, 62 videos generated (6 sec and 15 … Continued

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Universal Pictures – Comme des Bêtes 2

Universal Pictures – Comme des Bêtes 2

Objectives Multi-device video acquisition campaign: web, mobile & tablet Promoting movie “Comme des Bêtes 2”, released in cinemas on July 31, 2019. Scenario In order to maximize the teasing of the film’s trailers, the DCO made it possible to vary the content offered to the Internet user. Several videos are displayed at each exhibition. The … Continued

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Visa – FIFA World Cup 2018

Visa – FIFA World Cup 2018

Campaign goal Video branding campaign during the FIFA World Cup 2018.  ScenarioDepending on the competition schedule, the ad presents the next match in an overlay at the beginning and at the end of the video.Dynamic criteria DateCompetition scheduleWording & Images  Brazil – Switzerland France – Australia 

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Mini – Video

Mini – Video

Campaign goalsPre-roll video campaignAcquisition and retargetingDrive-to-Store : highlight Mini car dealershipScenarioThe video will highlight the closest car dealerships, depending on the user’s locationThe name and address of the car dealership is displayed in an overlay and the final sequence.Data usedUser’s locationAddresses of the car retailers   Click to see the video displayed to a user located in Paris   Dynamic … Continued

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CAMPANILE – LOUVRES HOTEL GROUP

CAMPANILE – LOUVRES HOTEL GROUP

Campanile is using ADventori’s DCO technology for communicating its brand promise. This cross-device and multi-format campaign is operated with IPG Mediabrands to promote events organised in the Campanile Hotels closed to the user, as well as the gatering offer.

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E.Leclerc

E.Leclerc

Objectives The E.Leclerc campaign was part of the nationwide campaign « quiestlemoinscher.com – who is the less expensive », designed with a Drive to Store objective. By using the advertisers product feed, we were able to show real-time prices from competitor retailers, demonstrating that E.Leclerc is the best value department store in the area. Scenario Display – … Continued

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Bouygues Telecom –  regional campaign

Bouygues Telecom – regional campaign

Campaign goalsAcquisition campaign – display and video – highlighting the 4G coverage of Bouygues Telecom.ScenarioGetting the user’s current locationDisplay a message adapted to the county : « n°1 4G coverage in XX County», « XX % of the population covered», « XXX cities covered »… Display : personalization is done on 6 display formats Video : personalization done on … Continued

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Audi – #untaggable – Video

Audi – #untaggable – Video

ObjectiveAcquisition campaign promoting the Audi Q2, pre-roll and in-read video formats.ScenarioThe video displays a dynamic wording (#Wording) corresponding to the user’s thematic: design, sport, travel, chic, buzz etc.Data usedBuying thematicsWording corresponding to the thematics    « Buzz » thematic         « Chic » thematic  « Travel » thematic 

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Nissan – 366

Nissan – 366

ObjectiveAs part of the launch of Nissan’s new Qashqai, creation of a Web-to-Store package in exclusive partnership with 366 agency.Formats: desktop 300×600 + mobile in app 320×480.Features & scenarioThe banner incorporates a video and an interactive Store Locator.The Store Locator displays the nearest car retailers and their details, once the user has clicked on the … Continued

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Renault 366

Renault 366

Campaign goalsCreation of a packaged Drive-to-Store format, in exclusive partnership with Agency 366 for Renault.Formats : 300×600 + 320×480 mobile in appFeatures and scenarioBanner integrating a video part + a drive to store part.Video3 different videos displayed in random : one by Renault car model (Kadjar, Mégane & Zoé).Drive-to-storeInteractive Store Locator, displaying car retailers nearby, … Continued

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Honda – 366

Honda – 366

ObjectiveCreation of a Web-to-Store package in exclusive partnership with 366 agency, as part of Honda’s 1M kilometers warranty offer.Formats: desktop 300×600 + mobile in app 320×480.Features & scenarioThe banner integrates a visual + video at the top and a Web-to-Store feature at the bottom.Visual: 3 different visuals of car models displayed randomly (Civic, Jazz, SUV).Web-to-Store: … Continued

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Campanile

Campanile

Campaign goalsBranding and acquisition campaign on desktop, mobile, video and skin formatsScenariosDepending on the date, the hour and the geolocation of the user, the ad displays the restaurants or the events organised nearby :On desktop and mobile: a Vpaid video composed of a dynamic slide followed by an advertising spotOn mobile (in-app): a dynamic banner … Continued

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Domino’s – In-banner video

Domino’s – In-banner video

ObjectivesAcquisition campaign promoting the download of Domino’s app. Mobile campaign with in-banner video. ScenariosThe message is adapted according to the time of day:During delivery times, incentive to order via the app.Outside delivery times, incentive to download the app.Data usedDelivery hours    10 am: incentive to download the app          7 pm: incentive to order via the app     

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Euromaster

Euromaster

Euromaster

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Now TV

Now TV

Campaign goal Video adserving in UKScenario1 of the 4 scenarios is played, depending on the agency planning.Random of 2 videos for the « Switchers » scenario.Dynamic criteria Trading segments   Comedy scenario

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Toyota

Toyota

Campaign goal Branding campaign highlighting advantages of several Toyota Safety Sense options.ScenarioVideo campaign with a pre-roll composed of : 3 videos displaying different Toyota Safety Sense options3 CTA social networks1 basic CTA Each time the pre-roll is displayed, the main video launched is different from the one before.Dynamic criteriaLast seen video      

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Mazda

Mazda

Campaign goalsMazda Drive to store campaign with video pre-roll on TF1, M6, Teads, GTMD networks.Campaign setupLocation based message displaying the closest point of sales.3 messages: « your retailer », « try it » and « experience it »Data usedLocalization33% SoV repartition     

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Point S

Point S

Campaign goalsCreate a Video «drive-to-store» campaign for Point SConnect local buying and advertising with nation-wide media buyingScenarioDisplay the nearest point of sale depending on user’s current locationGeneric catch-all message displayed if geo-localization is not possibleData UsedUser’s current locationList of Point S dealerships     

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